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Latest online and interactive media news
TheMediaOnline's latest news on online and interactive media. Browse our latest media news articles below to get the inside scoop on the new media industry.
25 February 2010
Founded in 2002 and launched in 2003, LinkedIn has become one of the most successful networking tools on the web, with more than 60 million users spanning in excess of 200 countries and territories worldwide. Despite its global profile, LinkedIn is still not being used effectively by the South African online community. Here are some reasons to have a rethink:
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02 March 2010
Many South African companies have pared back their advertising and marketing budgets over the past few years and are putting increasing pressure on their marketing departments to demonstrate the value of every rand they spend.
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16 February 2010
Ask a bunch of web addicts and editors what really works for readers and publishers alike and you'll come up with something like this:
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04 February 2010
It is amazing how ad avoidance has increased (with the help of technology) over the past few years. Radio in the car is being replaced by I-pods and CDs, online ad-noting is constantly on the decline, and television impact and recall is nearly a tenth of what it was in the seventies... Yet media in its own right keeps growing and evolving.
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21 January 2010
Mobile communication has come a long way since the days of SMSes and "Please Call Me" messages. While the rest of the country's Internet infrastructure grows steadily, mobile Internet facilities are surging ahead of almost every other technology. The five high-end phones listed below are all designed to be used for communication both for business and personal use. They're powerful, they're slick, they're expensive, and they're the envy of every geek and businessperson out there.
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19 January 2010
This is for all dyslexic editors, spelling challenged writers and overwrought subs...
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06 January 2010
Journalism isn’t as glamorous as most journo students hope it will be. There’s more to it than flying to exotic countries, interviewing big-wigs and pigging out in duty free (as comedian Alan Carr would have us believe), writes Laurie Bauer.
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04 January 2010
While one the hottest and most recent Twitter trends in this neck of the woods was Manto bashing and the subsequent Gareth Cliff flogging, it seems that neither of these notoriety hounds made it on to the Twitter top 50 list...
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25 November 2009
As 2009 draws to a close, RamsayMedia Automotive marketing manager, Dean Dicks, looks at some of the exciting opportunities new media platforms will offer in the coming year.
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23 November 2009
This is not about dumping traditional media in the face of online and mobile, writes Craig Corte, it's more a matter of finding new balance in this changing media landscape.
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